Quick, easy
and fun process
Select delivery or pickup, select deal or product, create your pizza and you’re done!
Domino’s Pizza asked us to redesign their app and website and make the process as smooth, easy and quick as possible, and increase conversion rates and sales.
We loved this challenge and designed a multi-platform solution that makes ordering real fun!
The focus was on food appeal, personalization, very clear process, gamification, and making repeat orders a snap.
Research
UX Design
Visual Design
Animation
Usability Testing
The process begins here. The large video makes you hungry already : )
Quick, easy
and fun process
Select delivery or pickup, select deal or product, create your pizza and you’re done!
Unique, personalized,
Pizza Builder
Build your own pizza just as you would do in real life. Simply drag the toppings to the pizza.
And it’s also fully personalized!
The system learns your preferences and displays your favorite toppings first!
Add to Cart
Click a product and watch it fly.
The “add to Cart button” turns into a counter.
You can now easily see which items were selected.
Spin & win
Spin the pizza-shaped roulette and get a reward for your next order!
Track order status
& save your pizza
Follow each step of the delivery process: preparation, oven, packaging and delivery.
While waiting – save your favorite pizzas, for quick future orders!
Animations help convey the message and add a magical touch
Explore more
Contact us
We love making new friends
30 Shacham st.
Petah Tiqwa, Israel