Responsive
Design
The design ensures that each web page renders well on a variety of screen resolutions and devices.
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The bank approached us to redesign their website, which included all five brands in the FIBI group.
We used data analytics and user feedback, and reviewed marketing requirements and branding, to create a whole new experience.
Research
UX Design
Visual Design
Animation
Usability Testing
The home page provides the main user actions such as login, opening an account, locating a branch, search, etc. and serves as a platform for marketing and regulation messages.
Each banking sector – Private, Business and Premium – has its own look & feel, with a dedicated color used to differentiate between and connect each sector.
Responsive
Design
The design ensures that each web page renders well on a variety of screen resolutions and devices.
Special videos, in which only some of the objects are moving (Cinemagraphs), make the site stand out from typical bank websites.
Design templates served two purposes:
(1) Consistency: Users always know where they are, according to page structure and look.
(2) Rapid Deployment: Changing just the CSS and content is all it takes to have a new page ready for publication.
Stock Market
FIBI specializes in the capital market, so a visual and interactive stock market component is a must!
Animation is used throughout to ensure clarity, fun and engagement.
Fun
and Engaging
All illustrations and animations were designed in line with the bank’s branding and identity.
The Magazine
The financial magazine provides the bank’s clients with financial information and education in a clear and accessible way.
The site’s look & feel was adapted for each of the five brands in the FIBI group according to their different brand identities.
UXPERT is our faithful partner to an extensive transformation of our digital assets.
True professionals, with holistic and business driven thinking, while keeping the perfect user experience in mind.
Always cooperative and helpful, and winning my trust every day!
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30 Shacham st.
Petah Tiqwa, Israel
